About Us

Our Story...

Every brand has a story. Ours began in 2021, when Ivie conceived the idea to build an organized platform that helps people earn extra income from real estate without leaving their day job.

“My friends made so much money from referring their friends to buy properties from Etionary Properties and ended up buying their own properties. I decided to build a platform for more people to earn extra income from the comfort of their home.”

Ivie Omas

eTRYBE is a global proptech community connecting real estate enthusiasts to property listings, essential information, tools, and services needed to learn, buy, sell and earn from real estate with ease. Today, our portfolio spans a wide range of property options and includes residential, commercial, industrial, and raw lands within different cities in Africa and across the globe.
We are committed to building a lifestyle community where everyone can belong. We believe Realty can solve problems and make life easier.

Our Values

We think beyond the ordinary, with the understanding that our mandate is much bigger than us. Hence, we are defined by our values which are all interwoven in our work, and our daily interactions with clients, communities, stakeholders, partners, and regulators

Innovation

E-trybe is the foremost prop-tech real estate community in Nigeria. Innovation is at the heart of our business and we lead by delivering the best in all we do.

Integrity

We believe in staying true to our words and doing it right at all times.

Collaboration

Teamwork makes the dream work. Our success is dependent on the collective efforts of our teams, partners, and community memebers.

Excellence

We have an excellence mindset. For us, our primary goal is to leave a smile on the faces of our clients and partners.

Diversity

We are committed to building an open, inclusive, and diverse community.

Meet Our Founder

IVIE OMAS

Founder, eTRYBE

Ivie Omas is a Real Estate Consultant, Facility, and Estate Manager. She is the CEO of Etionary Properties Management Limited where she spearheads a team specialized in helping investors and buyers make appropriate decisions regarding property purchases. In two years, she has closed the sale of over 30 properties. She also heads sales at RELSIFY.

Her career in Real Estate has sent her across the globe, helping people from different regions scout and identify the more feasible, and cost-effective approach to achieving their real estate goals and targets within a reasonable timeframe.

She is passionate about urban living, real estate, and lifestyle and thrives to build better solutions for social and economic impact. She believes that everybody’s journey is complex. However, in this complexities, there can be ways to help others achieve their dreams. Hence, eTRYBE - A real estate community that helps anyone earn and learn real estate without breaking a leg.